Comment by @punkess • Hey

Riff/Beats is imo a great proxy for music on lens. You guys built a fantastic ecosystem with a very vibrant telegram chat and promoted lots of artists and

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As to how we can make this happen on Lens. I think that’s a much bigger and more complicated convo then what I can fit into one thread. Me and @christina.lens have been scheming and discussing this topic for months now and I’m still here trying things out - e.g I still think there’s lots of ways we can and will make this happen. Always here if anyone wants to diver deeper into the how, and maybe even more importantly why.
So liqudity is special because in web3 it both is and isn’t related to market conditions. As with most things liqudity tends to concentrate around a select few and open infrastructure like blockchains don’t change anything about that. @levychain.lens coined the phrase: make content worth collecting. I tend to agree do a degree. In saturated networks/marketplaces that have already found a way to attract liquidity: Content worth collecting - is most certainly the best way to increase liqudity and cultural impact. However at the beginning there are only two models to attract liqudity that I’ve personally seen play out. The first one is the insider launch: Attract a bunch of smart and (usually) wealthy folks for your ambitious endeavor of changing the world for a better through X Then you can use that initial liqudity and hype to build a more sustainable inflow of liquidity that will hopefully accrue and stick to your ecosystem/dapp. The other, and only way I’ve seen projects bootstrap liqudity in this space without the afromentioned insider liquidity seeding is through speculation. Speculation has the intersting dynamic that it allows you to bootstrap liquidity out of the void (of other speculative projects) and reach a certain level of volume that’s necessary to sustainably make your marketplace or app work fast. It also comes with its downside though. If speculation is the core driver for liquidity then you will have a hard time building out that moat. I think the key lies somewhere between the two models. Build for a small very engaged (and hopefully wealthy) initial user base but then put mechanism into place to make sure that liquidity and the people that provide it act as a multiplier to the network. A very simple example for this type of growth loop could look like this => Attract niche community of enthusiasts around X Use initial liquidity/ sales / word of mouth to let other people with this passion (creators/sellers) know about the potential of what’s unfolding New people with shared ethos enter ecosystem to create or contribute Repeat
We have no people to create. Just people that speak web3 only. I am trying to jump up people from outside, there are some that want to join the party. Let ut bring them, they want to collect.