Comment by @bradorbradley • Hey

How do you use social media to connect with your fans and develop your fan base? Do you use TikTok to share Content? How do you recommmed other music artis

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this is a tricky question because i actually got my start before social media, so by the time it came around, i benefited from some notoriety and was able to build from there. along the way i've always just tried to be myself instead of trying to "go viral" and play into the algorithm. I feel like it's served me well to the point where my audience follows me for my true self instead of some kind of gimmick. authenticity over virality. the issue with that approach is that it's a long game. tik tok is super interesting. it's probably the app i use the most, but it's distinctly different as in it puts more emphasis on your average person and their experience, as opposed to following artists/whatever that you like. I think that's a cool thing. I follow super random accounts. I'm not sure it's the right platform for artists/musicians unless you're just starting out. it's been hit or miss for me personally.