Comment by @chestertonjack • Hey

It's their interest because no one can push someone into social media to use it even if they were pushed they will just keep it aside of not interested

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People tend to choose the platform which has audiance. Lens is still in closed beta, that is the reason many don't have audiance (Like I haven't seen any proper sports/movie/political related group/influencer here till now) As it is social platform it should not limited to very few topics. So if the Lens is ready this could be the right time to launch main net (plot twist: my guess lens is planning for something big, I can smell something here. It is not about main net, something more)